Home       Browse Documentaries       List Documentaries       FAQ       About Us       Contact       Advertise       Terms of Service

 DOCUMENTARIES
 9/11
 Art and Artists
 Biography
 Comedy
 Conspiracy
 Crime
 Drugs
 Economics
 Environment
 Health
 History
 Media
 Military and War
 Mystery
 Nature
 Performing Arts
 Philosophy
 Politics
 Psychology
 Religion
 Science
 Sexuality
 Society
 Spirtuality
 War - World War II
Editors Pick

Adventures In Human Evolution

2012: Science or Superstition

What Makes a Genius?

Statistics

  - Total Categories: 25

  - Total Documentaries: 1086

  - Total Views: 1146012

The Codes of Gender

Category: Science

Views: 3102

loading
 
 
 

Part:

1



 

Bookmark to: Facebook     Bookmark to: Digg     Bookmark to: twitthis     Bookmark to: Myspace     Bookmark to: Delicious     Bookmark to: Furl     Bookmark to: Google     Bookmark to: StumbleUpon     Bookmark to: Mr. Wong     Bookmark to: Technorati


       


Description: Written and directed by MEF Executive Director Sut Jhally, The Codes of Gender applies the late sociologist Erving Goffman’s groundbreaking analysis of advertising to the contemporary commercial landscape, showing how one of American popular culture’s most influential forms communicates normative ideas about masculinity and femininity.

In striking visual detail, The Codes of Gender explores Goffman’s central claim that gender ideals are the result of ritualized cultural performance, uncovering a remarkable pattern of masculine and feminine displays and poses.

It looks beyond advertising as a medium that simply sells products, and beyond analyses of gender that focus on biological difference or issues of objectification and beauty, to provide a clear-eyed view of the two-tiered terrain of identity and power relations.


Keywords: The Codes of Gender

 
All fields are mandatory!

Select your rating:           

 

 

characters left

Powered by Citricle

Other Documentaries

Stephen Hawking: Master of the Universe

Category: Science

Views: 2649

The Universe: Season 2

Category: Science

Views: 1936

The Periodic Table of Videos

Category: Science

Views: 1811

Monster of The Milky Way

Category: Science

Views: 2687

The Link: Uncovering Our Earliest Ancestors

Category: Science

Views: 2104

What Makes Us Human?

Category: Science

Views: 3427

The Real Eve

Category: Science

Views: 2213

That’s Impossible: Eternal Life

Category: Science

Views: 2743

Genius of Britain

Category: Science

Views: 2036

Wonders of the Universe

Category: Science

Views: 2087

«  »    



Our Sponsors

 

Copyright © 2012 Auxiliumsoftware